I'm launching a GEO-first website from day 1 - here's the plan
I'm launching a new site. And this time, I'm not making the same mistake.
With e-Slovénie, I spent 20 years writing content. Then I rebuilt everything to be cited by AI. Result: 327 Copilot citations in 3 months, cited by Google AI Mode. But I had to redo it all. Months of work.
For my next project, I'm doing the opposite. I'm building GEO-first from day 1.
The project: Plat du Jour
It's a platform to discover daily specials at restaurants near you. Initial market: Slovenia.
Why local business to talk about GEO?
Because local business is where AI changes everything. When someone asks ChatGPT "where to eat well in Ljubljana today?", the AI needs to find an answer.
If your restaurant isn't citable by the AI, you don't exist in that answer.
What I'm integrating from launch
- An llms.txt file to guide AI
- JSON-LD LocalBusiness + Restaurant on each listing
- Structured, citable content (not vague marketing)
- Hreflang tags for multilingual (FR/EN/SL)
- A dynamic sitemap updated daily
Everything I had to add after launch on e-Slovénie, I'm building in from the first line of code. I'll document every step here. The technical choices. The results. The mistakes.
If you're launching a site in 2026, you can't ignore AI. You might as well build for them from the start.